Oct/090
DNCW Did Not Brand Wisely
When Kraft launched a spin-off of their uniquely Australian Vegemite spread, they turned to consumers for a name… and it was dropped four days later. Last week another name was announced, can Kraft make it right this time?
Has anyone actually ever had Vegemite? Does having tried it make adding Cream Cheese to it sound less gross? Let us know in the comments.
Find out both horrible new name choices at idsgn: Crowdsourced branding, a disaster for Kraft?
(No Ratings Yet)Oct/090
DNCW LIFE’s 30 Dumb Inventions
Those who cannot learn from history are doomed to repeat it…
The 20th century saw many astounding technological innovations… But some technological advances that came in the earlier part of the 20th centry weren’t exactly meant for the history books. Because they were stupid.
Here are some of my favourites from the collection. Remember to checkout the link below to see all 30.
Rainy Day Cigarette Holder, 1954
Baby Cage, 1937
Cigarette Pack Holder, 1955
See the other 27 dumb inventions at LIFE.com
(+5 rating, 1 votes)Jun/090
DNCW UroClub
The towel is a nice touch. Certainly nothing bad will ever come of this product.
[Via @DavidEllis]
(+4 rating, 1 votes)Jun/090
DNCW The Comfort Wipe
I’d like to hear more about the advantages and disadvantages of being a “Big Guy”…
[Via @ThatKevinSmith]
(+10 rating, 2 votes)Follow DNCW Elsewhere…
